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Answer Engine Optimization (AEO)
Learn how Answer Engine Optimization (AEO) helps businesses become the trusted source cited by ChatGPT, Google AI Overview, Gemini, and other AI-powered search engines. Explore strategies, case studies, and best practices for increasing AI visibility, earning citations, and building authority in the next generation of search.


The New Fraud Problem in Fintech Isn’t Payments. It’s Usage.
What Stripe Sessions 2026 revealed about multi-account abuse, free-trial gaming, and the economics of AI monetization
May 24


Stripe, the “Singularity,” and What B2B Fintech PMMs Should Actually Pay Attention To
I recently watched the 2026 opening remarks at Stripe’s annual conference, and one phrase kept resurfacing: the singularity.
May 24


The Best Fintech Marketing Lesson I Learned Was From a Tailor
Yesterday, I was waiting for the subway when I noticed an older man standing nearby wearing an incredible suit.
May 22


Why Chime’s John Cena Ad Actually Works
This morning at the gym, I caught a Chime ad featuring John Cena on the TV across from the treadmills. Unexpectedly, I liked it — and I found myself trying to understand why.
After rewatching it, I think the ad works because it gets several product marketing fundamentals right.
May 22


Lending Infrastructure Is Becoming the Backbone of Modern Fintech
The fintech industry is entering a new phase of maturity. Over the last decade, many fintech companies focused primarily on customer-facing innovation — building smoother apps, faster onboarding flows, and more accessible financial products.
May 18


Fintechs & BaaS: How The Strongest Partnerships Work
Banking-as-a-Service (BaaS) providers power the infrastructure layer that allows fintech companies to launch financial products without becoming banks themselves.
May 18


Financial Inclusion Is Becoming a Competitive Advantage in Fintech Infrastructure
Financial inclusion is no longer being treated solely as a social mission
May 18


Why Infrastructure Is Becoming the Competitive Layer in Embedded Finance
Embedded finance has evolved far beyond being a convenient checkout feature
May 18


Who Actually Buys Banking-as-a-Service?
Mapping the Real Decision-Makers in Embedded Finance..
May 17


What Great B2B Fintech PMMs Understand About Positioning
I recently finished reading Obviously Awesome by April Dunford, and one idea stood out above everything else...
May 14


Why Great Fintech Feels Invisible
What Revolut reveals about the evolution from financial app to global infrastructure layer.
May 13


Unclear Market Positioning Heavily Contributed to Parker’s Collapse
Parker, the $200M Fintech Startup, Files for Bankruptcy
May 13


A Gen-Z Guide to Fintech Buzzwords
Financial literacy matters more for Gen Z than almost any generation.
May 12


The Bear Who Cares
Once upon a time, there was a bear with a big heart.
May 12


The Railroads of The Internet
Once a week I take a train to visit my 86-year-old bubbie.
May 12
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